Modeling implementation and knowledge translation strategies using discrete choice conjoint experiments

by Scott Mitchell on February 6, 2018

Join the Toronto chapter of KTECOP for a presentation by psychologist Charles Cunningham, Jack Laidlaw Chair in Patient-Centered Health Care at McMaster University.

This event will be presented IN PERSON and VIA WEBINAR.

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Event details

DATE: Wednesday, February 21, 2018
TIME: 4–6 PM (EST)
LOCATION:
Institute for Work & Health
481 University Avenue, Suite 800
Toronto, Ontario M5G 2E9

Register here

About the Presentation

In this presentation Dr. Charles Cunningham will describe the use of Discrete Choice Conjoint Experiments, methods from marketing research and health economics that are used to model the design of knowledge translation and implementation strategies. Many of these studies have been conducted in collaboration with members of the Knowledge Translation and Exchange Community of Practice (Melanie Barwick and Don Buchanan). Dr. Cunningham will present the use of “latent class” and “multi-level latent class” approaches to model the preferences of different knowledge users, as well as the implications of these approaches.

Learning Objectives

After this talk you will understand:

  • the information preferences of parents of children with mental health problems;
  • the views of young adults about the provision of information about depression and anxiety; and
  • professional preferences regarding the implementation of evidence-based mental health practices in educational and clinical settings.

About the Presenter

Charles CunninghamCharles Cunningham is a Psychologist at McMaster Children’s Hospital and a Professor in the Department of Psychiatry and Behavioural Neurosciences at McMaster University. Dr. Cunningham’s research uses methods from marketing and health economics to engage students, teachers, patients, and providers in the design of more user-centered health and mental health services. This work has been supported by the Canadian Institutes of Health Research and the Jack Laidlaw Chair in Patient-Centered Health Care.

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