|REPORTS TO:||Senior Lead, Communications & KTE|
|STATUS:||Permanent, full-time (35 hours/week)|
|HIRING RANGE:||$47,000 – $53,000|
|LOCATION:||1300 Yonge Street, Toronto, ON|
The Ontario HIV Treatment Network (OHTN), established in 1998, is a nonprofit organization with a mission to improve the health and lives of people living with and at risk of HIV by using data and evidence to drive change. We work with three main types of partners — 1) testing programs and clinics; 2) AIDS service and other community-based organizations; and 3) policy and system leaders within and beyond the health sector – to support the implementation of the provincial HIV strategy, priorities, and directions.
ABOUT THE ROLE
The Ontario HIV Treatment Network (OHTN) is looking for a Specialist, Public Relations and KTE. The applicant should have professional experience in writing, editing, and curating communications materials, including news releases, backgrounders, blogs, e-blasts, and other engaging content. They should also have experience managing social media channels and reporting on engagement. Experience in media relations would also be an asset.
The Specialist is responsible for three key areas of work:
- Social and mainstream media: developing, implementing, monitoring, and reporting on digital and earned media campaigns, with guidance from the Senior Lead and with support from the Lead, Communications Projects.
- Writing and editing: researching, writing, and editing engaging content for OHTN’s network of websites, social media assets, newsletters, reports, blogs, and other publications, with guidance from the Senior Lead and support from the Lead, Digital Content Development.
- Improving KTE (Knowledge, Transfer, and Exchange): helping OHTN in developing community-outreach and stakeholder-learning opportunities and providing some direct Communications support to the Education and Capacity Building team.
This position is an important collaborative part of OHTN’s Communications and KTE department. It supports the organization’s Communications Plan and uses KTE (Knowledge, Transfer, and Exchange) practices to make relevant evidence available and accessible to those who need it most.
Social and mainstream media:
- Manage the day-to-day of all OHTN social media profiles.
- Implement digital and mainstream media campaigns and monitor engagement.
- Develop syndication schedule(s) for both digital and mainstream media.
- Monitor and report on social and earned media trends.
- Develop and maintain media contact lists.
- Develop, coordinate, and maintain (i.e., generate, edit, publish, and share) content for an in-house blog, e-newsletters, social networking sites, and other resources.
- Prepare analytics and reporting to measure success of digital and mainstream media strategies.
- Stay current with digital and mainstream media opportunities and best practices.
Writing and editing:
- Write clear and engaging copy for factsheets, impact statements, presentations, blogs and e-newsletter posts, and other creative and communications deliverables.
- Draft news releases, media backgrounders, project briefs, and other documents to support public campaigns.
- Develop key messaging and coordinate updates to Editorial Guidelines and Key Message Matrix documents.
- Liaise with subject matter experts to ensure accuracy of written products and messaging.
- Provide general writing, copyediting, and proofreading support to OHTN staff.
- Support in publicizing and developing materials for KTE events, especially through the HIVe and its learning series.
- Locate opportunities to share OHTN data with communities who would benefit from it; and support gathering feedback from these communities to feed into OHTN activities.
- Build meaningful connections with stakeholders and community members through sharing content, signal boosting, and calls to action.
Internal communications and other activities:
- Support internal communications and coordination.
- Provide support for external events (both online and eventually in-person).
- Other duties as assigned.
- Post-secondary degree (or equivalent experience) in Public Relations, Communications, or a relevant field
- Minimum of two years of experience working in Public Relations or Communications, especially at a non-profit
- Professional experience in creating and deploying content for digital media (social media, websites, newsletters, blogs)
- Professional experience managing social media channels, reporting on metrics, and monitoring engagement and trends
- Expertise in researching and writing clear and engaging copy for a variety of audiences, distilled from complex scientific ideas
- Experience in developing and deploying earned media materials (media pitches, press releases, media backgrounders, etc.)
- Demonstrated strength and experience in copyediting and proofreading
- Excellent oral, written, and interpersonal communication skills
- Friendly, open, and collaborative approach to team work
- Excellent organizational skills, including setting realistic deadlines and managing priorities
- Strong PC skills (MS Office – Word, Excel, Publisher, PowerPoint, Outlook)
- Excellent knowledge of social media and social media scheduling platforms
- Knowledge of and interest in the traditional media landscape and earned media approaches
- Familiarity with Adobe Creative Suite and/or Canva
- Familiarity with using CMS/Wordpress
- Familiarity with using Google Ads
- Fluency in French is an asset
- Working knowledge of the HIV/AIDS research and awareness sector preferred
- A commitment to engaging in ethical conduct and striving to understand and appreciate the diversity of our network, population, and community is important
HOW TO APPLY
If you are interested in this position, please submit your application via e-mail to firstname.lastname@example.org
- Please use “Specialist, Public Relations & KTE” as the subject line
- Your cover letter and resume should be attached as a single PDF/Word file and named
“Full Name – Specialist, Public Relations & KTE”
Application Deadline: FRIDAY, JANUARY 7, 2022
We would like to thank all applicants in advance for their interest in the OHTN, but only candidates receiving serious consideration will be contacted. No phone calls or agencies please.
All new OHTN employees are required to be fully vaccinated against COVID-19 as a condition of employment in accordance with the OHTN’s workplace COVID-19 vaccination policy, unless they are exempt on the basis of medical or other grounds pursuant to the Ontario Human Rights Code. Successful applicants will be required to provide proof of vaccination or proof of a documented medical exemption as part of the hiring process.
The OHTN is committed to employment equity and to the greater involvement and meaningful engagement of people living with HIV/AIDS (GIPA/MIPA) in all that we do. We welcome those who strive to understand and appreciate the diversity of our network, population, and community. We encourage applications from persons living with HIV/AIDS and people with culturally diverse backgrounds to join our team.
We are also committed to fostering inclusion and accessibility in all areas of our work. If you require accommodation during the hiring process, we will work with you to meet your needs.