Tech and research transfer meet at this KTE-COP event during Toronto Tech Week!
Join James Shelley from the University of Western Ontario to learn about, and discuss an innovative way to efficiently and effectively communicate research findings.
Wednesday June 25, 4:00 to 5:30 pm, 400 University Avenue, Toronto and online.
Registration details below.
Session description
Research progresses within the specialized environments of departments, institutes, centers, networks, and labs. Its specificity, incremental nature, and perceived niche relevance rarely allow these advancements to “trickle up” and make it into broader communications strategies of faculties and central communication offices.
Why does this happen? Central communications teams face competing demands for attention and messaging within academic institutions—balancing research alongside priorities such as marketing, student experience, and institutional branding. As a result, significant research advancements in narrow fields often go unnoticed, perceived as relevant only within specific domains, associations, or disciplines rather than aligned with the institution’s primary brand priorities. Departments and research units, where much of this progress originates, often lack dedicated communication support due to cost and scale constraints.
Piloting a solution
To address this gap, we developed a platform to create department- or unit-specific digital newsletters tailored to discreet “clusters” of researchers. This solution enables research units to produce both internal- and external-facing newsletters that showcase their contributions, even without dedicated communications teams. By integrating ORCiD, AI, and automation, we propose a streamlined platform and workflow for publication tracking, highlighting collaborative opportunities, and boosting efficiency in knowledge translation and exchange.
This project is in active experimentation. James will share opportunities to be involved.
Learning objectives of the event
- Understand structural barriers in research/academic contexts that can impede research communication
- Understand the potential of using open science tools, automation, and artificial intelligence to support knowledge mobilization efforts at scale
- Consider the implications of automation + AI to significantly transform the KT, KMb, and science communication ecosystems
About James Shelley
James is a the Director of the Complex Adaptive Systems (CAS) Lab at Western University. An autodidact at heart, James’ personal research interests focus on the intersection of complexity theory, information, and communications, with a particular emphasis on the frontier applications of artificial intelligence and machine learning in knowledge mobilization and research administration. James has provided strategic direction and leadership for the Complex Adaptive Systems Lab since July 2019.
Wednesday June 25th, 4-5:30 pm, 400 University Avenue, Toronto and online.
Please register here, whether you plan to attend in person or online:
https://us06web.zoom.us/meeting/register/zwlSAMziQgiEzytGmRux3w
Hello all, Please register even if you are planning to attend in person. We will send you the location details you’ll need. Thanks.